How to Use the Zoho CRM Integration

The Zoho CRM integration allows you to create a new Zoho CRM lead from a Blitzen form entry. Note, to use this integration you first need to have a Zoho CRM account.

How it’s done:

1. Connect your Zoho CRM Account to Blitzen

Navigate to the ‘Integrations’ section in the left-side panel and click on the ‘Zoho CRM’ app.

Click ‘Connect’ in the right-side panel.

You will be directed to log in with your existing credentials and asked to give Blitzen permission to access the app. Don’t worry, we won’t mess with the stuff that’s already there!

Make sure that the app is on by moving the app slider to ‘On’

If, for any reason, you would like to disable this app, just move the slider to ‘Off’ or disconnect it all together (How to Disconnect an Application).

Create a Workflow with the Zoho CRM App

Navigate to the  ‘Workflow’ section in the left-side panel and create a new workflow (How to Create Workflow). You can also edit an existing workflow.

Choose a form or survey to work from   (How to Choose an Input). The only type of form you can use the Zoho CRM App with is one that contains the ‘Name’ field, but we recommend  asking for at least one more piece of contact information (like an email) to strengthen your CRM.


Configure Zoho CRM

Drag the Zoho CRM App over into your workflow. You can configure the app by clicking the ‘+’ icon.

From here you will see a number of options.

The default setting is to sync all submissions from the input form or survey. If the default is what you wish to do skip the 'Filters' section. 


If you want to segment submissions, simply add filters. Click ‘Add custom filter’ and use the three fields to create a segment.

You are able to create any number of filters, just make sure they do not contradict each other. filters.png

To delete a filter simply click on the ‘x’ icon in the right corner.delete-filter.png

You will then be asked to choose the destination your files will sync to.


In this sections you will be able to map the fields from your form to fit Zoho CRM categories. Use the drop-downs to fill in as much information as you can. 

The changes will auto save and now every time someone fills in your form a lead will be auto generated in your Zoho CRM.

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